Email Marketing Made Simple: A Step by Step Guide

Published 1 January

Contrary to popular belief, email marketing isn’t dead. In fact, it’s one of the best ways to generate and nurture leads to increase sales. In this short guide, you’ll learn the six steps to create and execute a successful email campaign from beginning to end so you can turn prospects into customers and one-time customers into loyal followers.
 

1. Let’s Get Started

In order to send an email, you need an email address. That sounds straightforward

The Main Reason Few Entrepreneurs Achieve Explosive Revenue Growth Online

Published 1 January

In this day and age, the success of your online platform depends on how you utilize the techniques available. The expansion of the Internet has dramatically improved online marketing for entrepreneurs, which means your business efforts online must be fully optimized to draw customers in and deliver on your products or services.
Sales can make or break a business. This is no less true in the online sphere as it

Videos Continue to Dominate the Best Marketing Strategies in 2018

Published 1 January

Marketing professionals are finally listening to what communications and PR specialists have been shouting all along: content is king. For a while, popular content was mostly funny memes and informative blog posts. Recently, however, video marketing has become a more popular strategy. The reason is simple: it works.
To be fair, marketing teams weren’t too far from the mark all along. While bloggers were writing about the